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The fastest growing demographic of the homeless population in Canada? Children and families. Our new campaign brings attention to this important issue.
In the Fall of 2015, we released the ‘Coming Soon’ Homeless Shelter Installation – a public education campaign to bring attention to the issue of homelessness
To humanize the issue of homelessness, we enlisted the support of 10 brave individuals who shared their story and responded to judgements about what it’s like to be homeless.
Even those with “normal childhoods” can end up facing the challenges of homelessness – that’s the message we shared in this campaign.
We know that homeless youth have nothing but potential, and wanted to share this message with audiences, challenging the public to change the way they think about young people.