Mountain Avenue Project

By creating employment opportunities and new units of deeply affordable housing with wraparound supports, Raising the Roof’s Reside program provides a tangible, targeted long-term solution to ending homelessness in Canada.

Raising the Roof is renovating an abandoned nail salon and residential building in Winnipeg’s North End into a three unit home. The two larger units on the main and upper floors will be made available to Indigenous families that are currently experiencing homelessness or are at risk of homelessness. The one bedroom lower level will be made available to youth aging out of care. North End Community Renewal Corporation and Fearless R2W will provide property management and ongoing wraparound supports to the families and youth.

The renovations will be completed by Purpose Construction, who will use the construction process as a vehicle to train and employ people with barriers to employment. In this way, the project has double impact, preventing homelessness not only by the creation of new units of affordable housing, but also by connecting people who are at risk of homelessness with construction careers.

Winnipeg Reside Project Impact


people with barriers to employment who will be trained and employed during the project renovations


new units of affordable housing created


people who are experiencing homelessness or are at risk of homelessness that will have a safe, affordable home with ongoing wraparound supports


people whose lives have been changed through full time employment in the trades and affordable housing with supports through the Reside program so far (and we're just getting started!)

Frequently Asked Questions

1. Why should I participate?

  • TD has generously supported the Winnipeg Reside project
  • This is a hands-on in person way for your team to work together and see the impact firsthand
  • It’s fun!
Trades training

2. What is the Reside Program?

Reside is a program that renovates vacant and under-utilized spaces and properties, transforming them into affordable housing for individuals at risk of experiencing homelessness. The renovations are done by people experiencing barriers to employment through social enterprise training programs.

The Reside program has double impact, by creating more units of permanent affordable housing with supports and job training people for work in the the trades. Past Reside projects have seen 85% of its program graduates go on to full time permanent employment in the trades.


3. When can I volunteer?

The TD team will be volunteering on Tuesday, October 25 from 9am to 4pm.

Mountain Avenue Main before 2

4. What will we be doing?

We’ll start the morning with a welcome, introductions, project explanation, and safety instructions. Then, hands-on tasks will be assigned. Tasks will be for all skill levels, no construction experience required. It will mainly include exterior work including painting, scraping, and landscaping. If the weather doesn’t cooperate, we may do some interior work. Come prepared to get dirty! Rain or shine we’ll be working, so come prepared for the weather.

5. What is included?

We take care of all Community Build Day logistics and provide training, refreshments, team photos and Raising the Roof swag (including our famous toque!) to proudly wear and show off to your family, friends and community. 

woman mask construction

6. Is this safe?

Safety is our first priority. All required safety gear and PPE is provided and all participants will be trained and supervised. 

7. Is there a cost?

The main costs for the Community Build Day have been covered by TD, but donations for the Mountain Avenue project are greatly appreciated!

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You can help!


Sign up here
Reside House